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Pricing with Purpose: Should You Use Sales or Discounts for Your Luxury Brand?

Pricing with Purpose: Should You Use Sales or Discounts for Your Luxury Brand?

by Sequenaluckett | Nov 2, 2022 | Branding

As a luxury brand, you’ve worked hard to establish a reputation for quality and exclusivity. You want your customers to perceive your products as being worth the high price tag—after all, that’s what allows you to charge a premium. If you’re like...

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